Thursday, January 14, 2010

Art Marketing and the year ahead...

One of the aims I have set for this year is to get more disciplined about marketing, and hopefully more productive on the art side. I have so many other demands on my time that art can find itself on the back burner sometimes. So I think if I can at least paint a little on a regular basis, it will be still more productive than a longer session on less frequent basis. That said, I have been thinking about ways of gaining more sales from and interest in the blog. So how has it been doing since it was started in June 2008. Well as can be seen from the visitor logs on the right (scroll down) the vast majority of the visitors are coming from 7 or 8 countries.

United States 3000, United Kingdom 1000, Ireland 800, Canada 400, India 200, Australia 150, Germany 100, Phillipines 90. These are the top visitors to the blog and with the exception of India, Germany and Phillipines, are fairly predictable. These 8 countries are 75 - 80 % of all visitors to the blog. The counter on the bottom of the blog shows 18000+ individual page hits (many of which are mine).
I would be interested in gaining an idea of how many regular visitors I might have. So if you are a repeat visitor, please feel free to leave a short comment or sign up to the subscription on the right, which will give you an automatic alert to any new posts.
During the next year I hope to be able to offer a larger range of painting sizes and prices, which will allow a greater choice to you, the customer! So feel free to visit the gallery below, just scroll down to see all my available art! Currently if you like to buy anything I can be contacted by but I will be putting prices on all new work. If your budget doesn't stretch to buying an original, I currently sell laser prints on 300 gram paper of most of my more popular and recent paintings, for 10 euro each. Just inquire by email of you see something you would like to purchase a print of, as it may be available. Unfortunately I can't vouch for their lightfastness as these are laser prints, but giclee prints are much more costly to produce at the moment!!
Finally - I intend to be reintroducing the buy it now buttons which I had on previously at some stage. I just have to refresh how to do that and use them when I know I will be around to send on any painting purchased. I have found that it is possible to send a small to medium size painting (up to 12 x 16 inches) safely in the post unframed to anywhere in the world, for a cost of approximately 20 euro or 30 dollars.
So looking forward to an enjoyable 2010 -- a belated Happy New Year to all! -- Jim

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